Harago SS23 Lookbook

HARAGO is a Jaipur based fashion company, started in 2019 by Harsh Agarwal. HARAGO is embodied in the narrative of the cultural craftsmanship and historical textile techniques of rural India. They work towards helping traditional artisans continue the legacy of their ancient craft by creating contemporary clothes for a global audience. 


 We love Harago because it's a new brand that already feels nostalgic. Every piece is deeply unique and completely handmade, showing natural imperfections that make it feel humble and human while still relevant and stylish. The natural fiber choices and the authentic traditional Indian fabrication techniques really set it apart. Check out our styled looks...


Look One

Two models seated together wearing coordinating Harago handloom striped shirts and pants in warm brown and cream tones.
Two models standing in coordinating Harago striped shirts and pants, showing the contrast between warm patchwork checks and cream vertical stripes.
Close portrait of two models wearing complementary Harago striped shirts in brown, orange, cream, and pale blue.

Look One: Harago Handloom Stripe Check Pants + Shirt, Linen Stripe Shirt + Handloom Stripe Linen Pants in Cream, Hender Scheme MIP-24 , Marni Woven Sabot Clogs.

Look Two

Two models standing together, one in a multicolor fringed Harago jacket and cream shorts, the other in a white embroidered shirt with brown trousers.
Close portrait of a model wearing a multicolor woven Harago jacket with a textured check pattern.
Rear close-up of a white Harago shirt embroidered with colorful birds.
Two models standing back to back, showing a fringed multicolor Harago jacket and a white bird-embroidered shirt.

Look Two: Harago Antique Merino Wool Fringe Jacket, Patchwork Kantha Shorts - Off-White, Gond Bird Embroidered Shirt - Off-White, OrSlow US Army Fatigue Pants, Simple Original Clog, Birkenstock Arizona Bold.

Look Three

Two seated models wearing red and indigo Harago Kantha jackets with embroidered shirts, olive trousers, and light-wash jeans.Two models reclining together in red and indigo Kantha jackets, showing contrast stitching and handworked textile details.
Close portrait of a model wearing an indigo Kantha jacket over a cream embroidered knit shirt beside a red Kantha jacket.
Close-up of a cream Harago shirt with colorful hand embroidery beneath an indigo Kantha jacket with white contrast stitching.

Look Three: Harago Kantha Applique Pocket Blouson Jacket - Red,  Kantha Blouson Jacket - Indigo, Village Narrative Embroidered Shirt - White, Antique Red Work Shirt - Off-White, OrSlow US Army Fatigue Pants - Green, 105 90's Standard Denim - Sky Blue, Marni Woven Sabot Clog, Simple Original Clog.



Looking forward to spring or sticking to winter?  #Tag us in your favorite fit on Instagram and show us your season of style.


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